BIC Morocco is launching the 'Bach May7toch Stylo' awareness campaign during this month of Ramadan, with the aim of participating in the national effort to combat school dropout. A detailed look at this campaign, which reinforces BIC Morocco's citizen efforts in support of education.
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At BIC Morocco, we invest our greatest assets, namely our expertise, our employees, and our grants to advance education and make it more inclusive.
Official trailer - #BachMay7tochStylo
Due to the significant number of school dropouts every year in Morocco, and as a subsidiary of a group involved in the field of education worldwide, BIC Morocco aims to create a positive impact with its citizen initiative 'Bach May7toch Stylo'.
The 'Bach May7toch Stylo' campaign consists of a series of impactful and emotional videos, broadcasted on 2M and redistributed on social media, addressing the issue of school dropouts from different angles.
The story of Muhammad and the memorisation problem - Episode 01
A message from Ibrahim to Professor Diallo - Episode 02
Handsome and passionate about reading - Episode 03
We discover Farah's story - Episode 04
